Are you curious about how to sell your home in the winter? Although it can be harder to sell a home in the colder months, with the right tips it can be just as easy as any other time of year. Here are five of our best tips for house selling during winter!

1. Remove any Holiday Decor for Listing Photos

The holidays can be a great time to stage your home with cozy decorations, but you don’t want this special season represented in an over-the top way. Specifically: take down any reindeer or Santa Claus figures while photos are taken for listing on online platforms like Zillow.

2. Keep it Warm Inside

The temperature of your home can make a big difference when selling it during the winter months. Many home selling expert suggest paying attention to this detail. If you are in a cold location, the fireplace is a great feature to have in the home during winter because it creates an ambiance that’s cozy and inviting. Make sure you leave your thermostat turned up so as not cold!

3. Create a Cozy Atmosphere

The home should also be inviting with the right atmosphere. To do this, you can add some potpourri and special citric scents to take your scent selection up another notch for buyers who are interested in sitting around and enjoying it all day long!

Cozy up the house with some low-cost tricks like making a hot cocoa station along with freshly baked pumpkin muffins, or set out soft lights so you can experience coziness throughout the winter months!

4. Do Not Forget the Curb Appeal

Curb appeal is crucial for buyers, especially in the winter selling season. The first impression they get of your home will be through its curb appeal, and this has never mattered more than when it’s cold outside!

Keeping your property clean and clear of distractions allows potential buyers to see the home safely, without any obstructions or dangers on their walking path. A well-maintained landscape in the winter adds value not only aesthetically, but also financially as it can be used as an selling point in today’s competitive real estate market!

5. Show Pictures of Your Home During Other Seasons

Your home may be your castle, but to potential buyers it’s just another house on the market. That’s why it’s important to set your property apart from the rest by using creative marketing techniques. One way to do this is by displaying seasonal photos of your home. This will show buyers that you’ve taken the time to personalize your listing and make it stand out. It can also help create a more festive atmosphere, which may encourage people to drop by for a visit.

So if you’re looking to sell your home this winter season, be sure to snap some seasonal photos and post them online!


Selling your home during the winter time can be challenging, but it doesn’t have to be. If you are looking for a qualified agent in Southern New Mexico who will go above and beyond to help sell your house this season, contact us today!

We offer stellar customer service with years of experience helping buyers find their dream homes or sellers prepare for their next move. You deserve an excellent real estate team that is committed to making sure all parties involved are happy at the end of each transaction.

Our team members are more than qualified when it comes to finding innovative marketing strategies that work – even if you’re only interested in selling one property every 10 years. Give us call today or fill out our online form so we can get started on your listing.


This content is not the product of the National Association of REALTORS®, and may not reflect NAR's viewpoint or position on these topics and NAR does not verify the accuracy of the content.